Sport 

How to open your own gym from scratch

Most people want to be in perfect shape all year round. In addition, everyone knows that sports strengthens the immune system and improves body tone. Because of this, many entrepreneurs are planning to start a business that allows everyone to conduct regular training near their home. True, for the business to be successful, you need to familiarize yourself with its basics and find out all the details of the implementation of such projects.

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general information

So, first, let’s understand the basic nuances of the business and find out where to start. The gym can be a promising activity only for entrepreneurs who have paid attention to basic theoretical issues. Perhaps we'll start by finding out the pros and cons of this case.

Opening a gym, even despite high competition, can become a promising business if you approach this issue wisely

Today, many people prefer to go to such establishments to always be in shape. Because of this, opening a gym will be quite cost-effective for you. But you should know that now there are already many different exercise machines, therefore, there is high competition here. Although, as a rule, people prefer to attend classes held near their home.

Sometimes businessmen strive to purchase modern simulators because they believe that people pay attention to this particular feature. But, as practice shows, what is most important for the people is the ambience of the hall and the internal atmosphere. It is very important that every visitor can feel comfort and coziness while in your establishment.

Most novice businessmen do not risk doing something like this due to ignorance of the features and specifics of the business itself.

The main positive aspects of opening a gym

Typically, investments in such a project are small. In addition, it will be much cheaper for you to open a business from scratch than, for example, to purchase a ready-made business plan for a large fitness center. Being the owner of a sports club is beneficial - so, at the same time as replenishing your budget, you can spend your free time on exercise equipment to stay in shape. Of course, there is a lot of competition in this business, no doubt about it, but it will always be possible to make sure that there is enough work for everyone.

Today, sports clubs are gaining immense popularity

People are able to save their own savings on anything, but saving on appearance and health usually becomes nonsense. That is, you can be sure of a constant flow of visitors. As a rule, many are ready to give up visiting restaurants and clubs, but a certain category of people will definitely stop by the gym.

To open, you will need relatively little investment, since when starting a business from scratch, you can quite easily limit yourself to purchasing a few used exercise machines. Moreover, very significant income will be regular and, with a thoughtful and competent approach, will allow you to return the investment and develop the project further.

Of course, in order to increase revenue, you need to change something in the hall all the time. You will also need to find qualified personnel. For example, if you provide personal trainer services, you will be able to charge additional fees.

Offering personal training can be a great source of income for your gym

In short, you will need to think about certain issues before you open your gym. The first thing you need to do is create a business plan. After all, this document will become the basis of the entire project. Based on it, you will be able to identify most of the negative aspects of the original idea and correct them in time.

Negative aspects of business

Unfortunately, there are also disadvantages here. You must identify these negative aspects immediately so that in the future, when you encounter them, you will be able to avoid them. Experts consider the following factors to be the most common business shortcomings:

  1. Timeframe for reaching the break-even point. The gym will take a very long time to pay for itself. Most businessmen believe that within a month they will be able to return the invested funds, but, unfortunately, even experienced entrepreneurs fail to do this. The fastest payback for this business is possible in about 11 months. Although you must admit that not every lesson can theoretically reach this point in such a short time.
  2. High competition. Attracting clients will require a lot of work. Agree, there are gyms in absolutely every city and they already have their own clientele, developed over the years. Of course, you can attract people to you by offering them something original and unique.

Of course, there are many pros and cons. One such unaccounted for flaw can ruin your business forever. Therefore, when working, you need to examine every little detail. Let's say a big mistake would be opening a hall in a place where it is very difficult to get to. Of course, there are always negative sides. However, this is not a reason to refuse such a thing as opening a gym. A business plan that takes into account all the risks will help you build your own successful project.

Registration Questions

To do this, you need to register as an individual entrepreneur. Then it is optimal to write an application for choosing the simplified tax system. So, you will pay only 6% of revenue and mandatory fees to insurance and pension funds. In addition, when choosing OKVED, try to select the maximum number of encryptions that will allow you to further expand your scope of activity.

It’s better to start your activity by registering an individual entrepreneur

An indispensable condition will be passing control and obtaining permission from the fire service. The presence of valid records of passing a medical examination in the health records of your employees will allow you to obtain permission to work at Rospotrebnadzor without any particular difficulties. Don’t forget that the first thing you need to do is create a business plan for a gym and include the costs of collecting documents. Usually they will not exceed 35,000 rubles.

Looking for a good place

It is best to immediately decide on the place and area where you are planning to open. For this business, the best option would be to rent a building in shopping centers and crowded places, as well as densely populated residential areas. After all, most people prefer to visit the gym located closest to their place of work or home. Moreover, it should be remembered that premises in the center will be much more expensive than, for example, in residential areas.

When looking for premises for a business, remember that each sports equipment should have about 5 square meters. m.

A separate discussion will be the problem of how to open a gym in a small town. After all, small villages are often deprived of all competition; accordingly, some advantages will appear here. True, the demand for such services here will not be as high as in megacities. But here the cost of renting a building in the center will be quite acceptable.

A building for such a business must have the following qualities:

  1. The room should have high ceilings of approximately 3.6 meters.
  2. All visitors need to breathe freely, so make sure there is air conditioning. Water, drainage and a heating system are also required.
  3. The minimum area of ​​the room should be 150–170 square meters. For one simulator you need to have at least five square meters. In addition, space should be allocated for a toilet, shower, changing room and reception.

If possible, choose a building near which you can arrange a parking space. After all, this is a very important point that can increase the prestige and attendance of your establishment. Typically, the rental of the specified area will be from 35,000 rubles.

Inventory

When solving the problem of how to open your own gym from scratch, you will need to think through the issue of equipping the gym in great detail. Perhaps the minimum list of required equipment will look like this:

  • load and traction simulators;
  • shops;
  • dumbbells of different weights;
  • barbells and sets of weight plates;
  • expanders;
  • punching bags;
  • gymnastic equipment (mace, horizontal bars, rings).

Try to purchase a variety of sports equipment if you haven’t decided on a clear direction for the gym’s work.

Especially for women, it would be useful to purchase some more equipment for the gym. Be sure to consider purchasing a treadmill and cardio equipment. In addition, an exercise bike will also be very useful. Of course, the above is the minimum set. Each businessman will have his own audience and, accordingly, the choice of equipment should depend on various nuances and will cost about 1,200,000 rubles.

When planning a business from scratch, you should not immediately purchase new models, since the option of looking for advertisements for the sale of used equipment will be optimal. Thus, the purchase will be much cheaper for you.

Thanks to the Internet, this will not be a problem for you today. It is important that the equipment for the gym (gym), although well maintained, is in good working order and of good quality. After all, at first it is unlikely that it will be possible to change equipment frequently. As for the financial side of the issue, let’s say, to buy all the necessary used equipment, you can easily spend up to 600,000 rubles.

Employees

When you create a business plan for a gym, be sure to include in it such an important column as recruiting employees. The schedule and activity of your establishment will directly depend on the number of employees. For example, a building area of ​​160 square meters and your desire to schedule the hall seven days a week will require the opening of the following vacancies:

  1. Administrator. You will need to hire two people for shift work and offer a salary of 18,000 rubles. At first, the entrepreneur will be able to independently replace one of the applicants and deal with reception, registration of visitors, and also control the work of the establishment. In addition, it is advisable to learn how to do accounting in order to save on specialist fees.
  2. Trainer. Here you will need to find two people who have experience in this type of work. Of course, knowledge of physiology, the ability to provide medical care, responsibility and punctuality will be mandatory criteria for applicants. Such work can be valued at about 22,000 rubles.
  3. Cleaners. Such a room requires regular ventilation and wet cleaning. Of course, there is no need to do thorough cleaning all the time; there are simply times when the room requires cleanliness after each lesson. Cleaning of locker rooms, toilets and showers is also required. If you have a large area outside, you need to hire a janitor. As a rule, this position requires earnings of 10,000 rubles.

You can start a business with a minimum number of employees.

Thus, when starting work, you can staff the staff by recruiting 4 people. Moreover, for monthly payments you need to calculate the amount of 72,000 rubles.

Economic section of the project

You should start your calculations by determining how much it costs to open a gym from scratch. The costs of organizing the event will be as follows:

  • case registration – 35,000;
  • rent and improvement of the building – 250,000;
  • purchase of inventory – 450,000;
  • hall furnishings – 650,000;
  • advertising – 35,000;
  • support costs – 25,000.

Total, we receive the amount of 1,445,000 rubles. Next, let's look at current business costs. Their list is as follows:

  • rent – ​​420,000;
  • salary – 864,000;
  • taxes – 240,000;
  • purchases of fitness products and drinks – 840,000;
  • other costs - 36,000.

That is, for a year of work you will need 2,400,000 rubles. Now, knowing how much it costs to open a gym, let’s calculate the likely income.

After summing up the financial results, you will be convinced that the business will not bring immediate profit, but will be quite profitable

You will receive the main profit from the sale of subscriptions. Your revenue for the year could be like this:

  • amount from the sale of subscriptions – 1,320,000;
  • individual training – 660,000;
  • one-time classes – 540,000;
  • sale of sports nutrition – 75,000;
  • trade in drinks and other products – 900,000.

We get a total amount of 3,495,000 thousand rubles. Such income, of course, is only possible with a well-developed client base and the popularity of the club. A profit of 1,095,000 rubles will allow you to return the invested funds in a year and four months.

Here are approximate calculations, it all depends on your region and the location of the gym. Our estimate becomes an indicator of the overall profitability of the business. Remember, to open a gym, the costs will be relatively small, but the business is unlikely to pay for itself in the first year.